Scale or fail: How incumbents can industrialize new-business building

Across industries, digital attackers and an accelerating pace of change have increased the pressure on incumbents to innovate quickly and create new avenues for growth. Repeatable, scalable innovation—in the form of new-business launches— has become an imperative , and its importance has increased more than 70 percent since COVID-19.

Source: Scale or fail: How incumbents can industrialize new-business building