Brown-Forman ‘digital shelf’ provides top-flight e-commerce

With bars shuttering worldwide during the COVID-19 pandemic, liquor distillers lost significant avenues through which to sell their spirits in 2020. Brown-Forman, the 151-year-old distiller of Jack Daniels whiskey and other spirits, countered the crisis by promoting its “digital shelf,” an initiative to make product images, videos, and other content available to retail partners and distributors.

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BrandPost: What the Tour de France can teach us about digital transformation

The Tour de France is the world’s great cycling race and a landmark on the global sporting calendar. As the official Technology Partner to race organizers Amaury Sport Organisation (A.S.O.) we’re continually looking for ways to help them achieve their business goals of revolutionizing the fan experience and using technology to digitally enhance their event operations.

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CVS Health puts customers at the center in product management shift

CVS Health is one of the largest businesses in the world, with the mission to be a technology innovator in providing frictionless health services to their millions of customers. How does a business of that scale, with a recent a massive acquisition (Aetna) and previous acquisition of Caremark, change the way it develops and delivers technology?

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BrandPost: Why a modern data infrastructure is vital for cost-effective digital transformation

If your aging on-premises data systems are unable to meet current demands for business agility and are time-consuming and expensive to manage, why continue to invest in them? Organizations looking to become more data-driven should consider accelerating their timetables for migrating away from monolithic, siloed systems that inhibit innovation and agility to a modern data infrastructure.

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BrandPost: 4 Unexpected Insights We Learned from Data Leaders

“We saw an immense uptake in our online business when the challenges of COVID hit us. At one point, we started seeing Black Friday-type volumes every given day, and that had everything to do with having the people, process, and technology to scale out and really provide unparalleled service.” — Fahim Siddiqui, SVP, information technology, The Home Depot The Home Depot accomplished something pretty amazing when COVID-19 struck.

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Keysight Technologies CIO: Tech companies need to modernize IT too

In 1999, Hewlett-Packard spun off its testing and measurement business to form Agilent Technologies, which at the time was the largest initial public offering in Silicon Valley history. For ten years, Agilent had two primary businesses: one focused on life sciences technologies and chemical analysis solutions, and the other on electronic instruments.

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3 common reasons for migrating to SAP S/4HANA – and why only one of them is right

SAP S/4HANA is on the minds of many enterprises, thanks to a 2027 deadline that business and IT leaders are moving toward at their own pace – and for entirely different reasons. I’ve heard from many different businesses about their S/4HANA plans and timetables, their motivations, and the returns on investment they’re looking to reap from it.

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BrandPost: Why Digital Transformation Should Start with a Modernized Network: Edition 2

In the last few years, organizations have begun to focus more on digital transformation – moving workloads to the cloud, deploying the Internet of Things (IoT), experimenting with artificial intelligence and data analytics, and embracing a myriad of other technologies – all to become more efficient, deliver a better customer experience and, ultimately, drive more revenue.

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Propelled by the Pandemic, Digital Government Logs On

The COVID-19 pandemic has accelerated the advent of truly digital government, with agency leaders establishing essential elements of digital infrastructure, the needed workforce, and citizen-facing connectivity.  The public sector’s response to the pandemic has produced rapid change, the shifts in operations reflecting the dramatic changes happening in the world at large.

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BrandPost: Reinventing your business with data

Building a business that is sustainable for a long period of time isn’t easy. It requires reinvention—likely multiple times over. Only 50% of businesses that were on the Fortune 500 list in 2000 are still there today. The introduction of the cloud set off a generation of reinvention, and now, the next wave of reinvention will be driven by data.

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